What Are Expert-Curated Questions Curated Questions?
Expert-Curated Questions Curated Questions are a powerful addition to Studio Surveys that provide you with expertly designed, revenue-driving questions that update automatically throughout the year. These questions are carefully crafted by our team to help you capture timely insights, address seasonal business opportunities, and stay ahead of industry trends—all while driving real revenue growth for your studio.
How It Works
Each 1-3 months, FitGrid will automatically update 1-2 questions in your survey that are specifically designed to:
Target current industry trends relevant to your studio
Address seasonal opportunities (holiday preparation, summer planning, etc.)
Uncover revenue growth potential specific to the current business climate
Guide your decision-making with actionable insights
Key Benefits
💰 Drive Revenue Growth
Each curated question is designed with a clear revenue opportunity in mind. We highlight exactly how the responses can be used to create new offerings, optimize pricing, or improve client retention.
📊 Access Industry Benchmarks
See how your results compare to industry standards and similar studios. All responses are benchmarked against the broader fitness industry AND specifically against studios of your same modality (yoga, HIIT, Pilates, barre, etc.). This dual benchmarking gives you insights into both how you're performing overall and how you compare to direct competitors in your specific fitness category.
🔄 Stay Current Without Effort
Questions update automatically, ensuring you're always collecting the most relevant feedback without having to manually refresh your surveys.
📈 Make Data-Driven Decisions
Each question comes with context explaining why it matters now and guidance on how to use the insights to improve your business.
What You'll Receive
For each Expert-Curated Questions, you'll get:
The question itself, expertly crafted to drive meaningful responses
Context explaining why this question is relevant right now
Revenue opportunity highlighting how to monetize the insights
Suggested actions based on common response patterns
Industry benchmarks as responses accumulate across the FitGrid platform, including both general fitness industry comparisons and modality-specific comparisons (yoga, HIIT, Pilates, etc.)
Sample Curated Questions
January: New Year Planning
"On a scale of 1-10, how prepared do you feel to achieve your fitness goals this year?"
💰 Revenue Opportunity: Identify clients who score 6 or below to offer personalized goal-setting sessions or specialized programs targeting their confidence gaps.
April/May: Summer Retention
"On a scale of 1-10, how likely are you to maintain your current workout frequency during summer months?"
💰 Revenue Opportunity: Target clients who respond with 7 or below with summer-specific packages or incentives designed to maintain consistency during vacation season.
August: Fall Schedule Optimization
"On a scale of 1-10, how well does our current class schedule accommodate your fall routine?"
💰 Revenue Opportunity: Use low scores (1-6) to identify time slots that need adjustment and high scores (8-10) to reinforce successful scheduling choices.
November: Holiday Strategy
"On a scale of 1-10, how challenging is it for you to maintain your fitness routine during the holiday season?"
💰 Revenue Opportunity: Create specialized holiday packages for those scoring 7+ (indicating difficulty) with flexibility options, shorter class formats, or accountability programs.
How to Get Started
Expert-Curated Questions are available directly in your Studio Surveys feature. Simply:
Navigate to Studio Surveys in your dashboard
Go to the "Active Questions" tab
Expert Curated Questions will appear with a special "FG" indicator
Review the questions and accompanying guidance
That's it! The questions are already activated and gathering responses
FAQs
Q: How does the benchmarking work? A: When clients respond to Expert-Curated Questions, your results are automatically compared to two benchmark groups: 1) The overall fitness industry average across all FitGrid studios, and 2) Studios of your specific modality (yoga, HIIT, Pilates, barre, etc.). This gives you context for your performance both broadly and within your direct competitive space.
Q: Can I remove or edit Expert-Curated Questions? A: Yes, you have full control. While we recommend using them as designed for maximum benefit, you can deactivate them to suit your specific needs.
Q: How often do the questions change? A: Expert-Curated Questions are updated once every 1-3 months to ensure they remain timely and relevant.
Q: Will I lose historical data when questions change? A: No. When questions are updated, your historical data is preserved and remains accessible for continued analysis.
Q: How are these questions developed? A: Expert-Curated Questions are developed by our team of fitness industry experts and data scientists who analyze trends across thousands of studios to identify the most valuable insights to collect.
Expert-Curated Questions are part of the Studio Surveys feature, designed to help boutique fitness studios collect more comprehensive feedback, understand client needs, and drive strategic business growth.